A UK-based pharmaceutical company with a broad dermatology portfolio was running its UK & Ireland field team on a legacy CRM. The system had been built years earlier for a smaller commercial operation and had stopped scaling. Logging activity took hours each week. Reps and managers were working off different versions of the same data.
After moving to Rare.Monitor and bringing CRM features into a single workflow, the team's operational performance transformed. The numbers below are what changed.
A new Key Account Manager joined the team two months after Rare.Monitor went live. Their territory had been underperforming under previous management.
Eighteen months later, territory revenue had grown 98%, statistically significant at the 1% level. Their best month hit nearly four times the territory baseline.
They didn't inherit better products or more hours. They joined with day-one visibility of in-market clinics, a CRM that captures interactions in seconds from the field, and a system that tells her who to see next.
"I'm really happy with how easy and intuitive it is for us to use. There is nothing I would change about the system and so far only have good feedback. I think it's going to make life so much easier for us all."
Sarah Marshall, Field Sales Rep (Top performing)
"I would have loved access to this when I was a rep. Now I get to empower my team with high quality data."
Natalie Colbourne
Director of Commercial Programmes and Strategy, Establishment Labs
"Strong data analytics, insight generation, and the ability to listen to customer needs. A high quality thought partner."
Anton Petrov
Brand Director, L'Oreal
"You own that space in the market. It really is a very rich place to explore where the next potentials are coming from."
Lorna Bowes
CEO, Aesthetics Source
"Easy to use, saves time researching local markets. An investment that pays off."
Marcus Haycock
Transformational Leadership
"Their expertise in leveraging data has greatly enhanced our members' business output. An invaluable partner."
Gareth Lewis
Head of Operations, BACN
